Corporate design
Logo
Print
DESCRIPTION
School of Zen Surf is a meditation school that is based on Zen (a technique that has its roots in Buddhism) and passes on a teaching of meditation and inner attention.
The idea behind the logo of the School of Zen Surf is a connection between the balance of the human being and the wave as a symbol of the up and down movements of life. This evolved into a logo in a connected circular form. In this composition, the circle is a symbol of enlightenment and perfection and was already used accordingly in Japanese calligraphy. With a clear and legible typeface, the monogram can be shown with or without a font family.
In the colour palette, I signalled depth (ocean) and expanse (horizon), which are associated with inner peace, through the blue components. Green is the colour of nature. It is associated with fertility, hope and freedom and therefore stands as a symbol of life. The golden colour illustrates high quality and, in this combination, represents achievement and wealth. The chosen colours have created a harmonious concept and a complete realisation of the mission of the meditation school.
Corporate design
Logo
Print
DESCRIPTION
School of Zen Surf is a meditation school that is based on Zen (a technique that has its roots in Buddhism) and passes on a teaching of meditation and inner attention.
The idea behind the logo of the School of Zen Surf is a connection between the balance of the human being and the wave as a symbol of the up and down movements of life. This evolved into a logo in a connected circular form. In this composition, the circle is a symbol of enlightenment and perfection and was already used accordingly in Japanese calligraphy. With a clear and legible typeface, the monogram can be shown with or without a font family.
In the colour palette, I signalled depth (ocean) and expanse (horizon), which are associated with inner peace, through the blue components. Green is the colour of nature. It is associated with fertility, hope and freedom and therefore stands as a symbol of life. The golden colour illustrates high quality and, in this combination, represents achievement and wealth. The chosen colours have created a harmonious concept and a complete realisation of the mission of the meditation school.
Phone number
+4915233720573
©Katharina Janser
© Katharina Janser
©Katharina Janser